Electronic catalog
Genre:Общественно политическая литература (другое) (SPL)
language:English
Search result:
21-30 of 5601
book
DYCHÉ, JILL
The CRM Handbook : A Business Guide to Customer Relationship Management / Dyché, Jill ... – Boston [etc.] : Addison-Wesley, 2002. - 307 p., il. , index , glossary;– (Addison-Wesley Information Technology Series. . – Bibiliogr.: p. 281-286 p. . – [N. c.] – 978-0-201-73062-3, 0-201-73062-6 : 10561 tg.
UDC:
658.8
Shelf code:
Р 2013/5729
Subject headings
- Marketing sales
Annotation
To compete in today`s competitive marketplace, customer focus is no longer simply nice to have—it`s a fundamental mandate. This book is a manager`s best friend, providing both a primer and a how-to guide to defining and implementing customer relationship management
Keywords
business guide, management, customer relations, customer relationship management, marketing, sales
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SMITH, SHAUN
Managing the Customer Experience : Turning customers into advocates / Smith, Shaun Wheeler, Joe ... – London [etc.] : Prentice Hall, 2002. - 254 p., appendix , index;– (Prentice Hall Financial Times. . – Bibliogr. at the end of chapters . – [N. c.] – 978-0-273-66195-5, 0-273-66195-7 : 6110 tg.
UDC:
658.89
Shelf code:
Р 2013/5723
Subject headings
- Customers
Annotation
How can you gain unbeatable competitive advantage? This book shows you how. It takes you through the step-by-step process of creating Loyalty by Design. It shows you how to re-think your business from the customer's point of view and then design and deliver a customer experience that drives loyalty and profitability
Keywords
business, customer experience, leadership
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NEFF, THOMAS J.
Lessons from the Top : The 50 Most Successful Business Leaders in America - and What You Can Learn from Them / Neff, Thomas J. Citrin, James M., with Paul B. Brown . – 1st ed. .. – New York [etc.] : Currency Doubleday, 2001. - 432 p., appendices , index; . . – [N. c.] – 978-0-385-49344-4 : 3123 tg.
UDC:
658(091)(092)(73)
Shelf code:
Р 2013/5724
Subject headings
- History of the USA business. Biographies
Annotation
Authors provide the answers to these vital questions in Lessons from the Top. Using the most exacting standards imaginable, and employing the research expertise of the Gallup Organization and the analytical tools of investment advisers, they selected the fifty best executives in business today and interviewed them about their long-term strategies, career milestones, key accomplishments, and guiding beliefs. The result is an unparalleled course in what it takes to create a successful, well-organized company in any industry
Keywords
leadership, executive ability, success in business, management
1/1 Free
book
Entrepreneurship : The Engine of Growth ; edited by Mark P. Rice, Timothy G. Habbershon- Westport ; London : Praeger , 2007. – Praeger Perspectives.– [N. c.] . – 0-275-98989-5 (в пер.) V. 3 . Place– 332 p., index , notes . : 15089 tg.
UDC:
005.7
Shelf code:
Р 2013/5721
Subject headings
- Organizational management
Annotation
Authors have compiled this book focusing on entrepreneurship from three different perspectives: people, process, and place. This volume examines place. Here place refers to a wide and diverse range of contextual factors that influence the entrepreneur and the entrepreneurial process
Keywords
entrepreneurship, franchising, venture, business guide
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book
Entrepreneurship : The Engine of Growth ; edited by Andrew Zacharakis, Stephen Spinelli Jr.- Westport ; London : Praeger , 2007. – Praeger Perspectives.– [N. c.] . – 0-275-98988-7 (в пер.) V. 2 . Process– 216 p., index , notes . : 15089 tg.
UDC:
005.7
Shelf code:
Р 2013/5720
Subject headings
- Organizational management
Annotation
Authors have compiled this book focusing on entrepreneurship from three different perspectives: people, process, and place. This volume examines the entrepreneurial process. The book proceeds through the life cycle of a new venture start-up. Chapter authors tackle several key steps in the process, ranging from idea, to opportunity, team building, resource acquisition, managing growth, and entering global markets
Keywords
entrepreneurship, idea generation in business, business guide, management, entrepreneurial process
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book
CONNOR, DICK
Getting New Clients / Connor, Dick Davidson, Jeff . – 2nd ed. .. – New York [etc.] : John Wiley & Sons, 1993. - 281 p., glossary, index , resource guide; . . – [N. c.] – 0-471-55528-2 (в пер.) : 5153 tg.
UDC:
658.8
Shelf code:
Р 2013/5726
Subject headings
- Marketing. Sale. Production realization
Annotation
This book features a new, user-friendly approach. It shows you how to get your foot in the door and build your business from your own "comfort zone" - that area of your personal and professional behavior which you perform most confidently in. It gives you the tools to prepare and mail a response-getting contact package. Plus, it shares the most effective techniques that can secure an appointment with the person who makes the final decision
Keywords
professions, marketing, business, client-centered marketing system
1/1 Free
book
WARD, JOHN L.
Perpetuating the Family Business : 50 Lessons Learned from Long-Lasting, Successful Families in Business / Ward, John L. ... – Hampshire ; New York : Palgrave Macmillan, 2004. - 178 p., appendixes, notes, index; . – Bibliogr.: p.173-174 . – [N. c.] – 978-1-4039-3397-3 (в пер.) : 4474 tg.
UDC:
334.722.24
Shelf code:
Р 2013/5725
Subject headings
- Family businesses
Annotation
This book brings together a vast amount of experience to show the "best practices" of the most successful and long-lasting families in business. It provides a framework of five insights and four principles in which to position 50 lessons for family businesses
Keywords
family business, business lessons, family business experience
1/1 Free
book
HAWKEN, PAUL
Natural Capitalism : Creating the next industrial revolution / Hawken, Paul Lovins, Amory, Lovins, L. Hunter ... – New York ; Boston ; London : Little, Brown and Company, 1999. - 396 p., notes , index; . – Bibliogr. : p. 349-378 . – [N. c. ] – 0-316-35300-0 : 2579 tg.
UDC:
502:338
Shelf code:
Р 2013/5728
Subject headings
- Nature and Economy
Annotation
The book introduces an alternative, a new paradigm. Praised by business and political leaders as well as economists and environmentalists around the globe, this groundbreaking book reveals how tomorrow's most successful global businesses will draw profit from their own environmental responsibility
Keywords
economic forecasting, United States economy policy, capitalism, forecasting
1/1 Free
book
ANDERSEN, ARTHUR
Small store survival : Success Strategies for Retailers / Andersen, Arthur ... – New York [etc.] : John Wiley & Sons, 1997. - 386 p., appendixes , index;– (National Retail Federation Series. . – Bibliogr. : p. 377-379 . – [N. c.] – 978-0-471-16468-5 (в пер.) : 9506 tg.
UDC:
658
Shelf code:
Р 2013/5727
Subject headings
- Production organization. Management. Business economics
Annotation
There are hundreds of sound ideas presented in this book that are specific to small-store retailers. Most were developed and implemented to varying degrees by the industry's most successful retailers, accumulated and analyzed by author and presented in its best practices knowledge base
Keywords
stores, retail - management, marketing - management, small business - management, retail trade - management
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MCCULLOUGH, DAVID
1776 : The Illustrated Edition. Experts from the acclaimed history, with letters, maps, and seminal artwork / McCullough, David ... – New York [etc.] : Simon & Schuster, 2007. - 256 p., [61] loose leaves, il., notes, index; . – Bibliogr. : p. 245-251 . – [N. c.] – 978-1-4165-4210-0 (в пер.), 1-4165-4210-8 : 8533 tg.
UDC:
94(73)(084.1)
Shelf code:
У 2013/8125
Subject headings
- History of USA. Illustrations
Annotation
In this book, the efforts of the Continental Army are made even more personal, as an excerpted version of the original book is paired with letters, maps, and seminal artwork. More than three dozen source documents - including a personal letter George Washington penned to Martha about his commission, a note informing the mother of a Continental soldier that her son has been taken prisoner
Keywords
United States history, revolution 1775-1783, american soldiers
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ENTREPRENEURSHIP (2007)
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ENTREPRENEURSHIP (2007)
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