Performance Writing is a new category of writing that is chiefly concerned with achieving specific business outcomes. Whether it is creating brand awareness, generating leads, improving sales, boosting website traffic or engaging customers, performance writing employs the gamut of writing techniques to achieve these goals

This thoroughly revised and updated edition features 60clear and simple tests for students or people working in administrative positions such as secretaries and personal assistans. The book is organized into 8 sections and covers over 500 key words and expressions in areas such as the office environment, telephoning, the latest technilogy, meetings, handling visitors

An english language teacher training video with Carolyn Graham