Electronic catalog
country edition:UNITED STATES
theme:Общественные науки. Статистика. Политика. Экономика. Торговля. Право. Государство. Военное дело. Социальное обеспечение. Страхование. Образование. Фольклор
publication type:book
Search result:
31-40 of 412
book
Marketer's Toolkit : The 10 Strategies You Need to Succeed / ... – Boston, Massachusetts : Harvard Business School Press, 2006. - 230 p., il. , appendix , notes , glossary , index;– (Harvard Business Essentials. : The New Manager's Guide and Mentor . – Bibliogr. : p. 215-221 . – [N. c.] – 978-1-59139-762-5, 1-59139-762-6 : 3765 tg.
UDC:
339.138(035)
Shelf code:
Р 2013/5850
Subject headings
- Marketing. Guide
Annotation
This book is about marketing, covering its foundation concepts as well as its more challenging contemporary issues, such as online and global marketing
Keywords
marketing - handbooks, strategic planning - handbooks, market research, marketing communications
1/1 Free
book
HUFF, PRISCILLA Y.
Make Your Business Survive and Thrive! : 100+Proven Marketing Methods to Help You Beat the Odds and Build a Successful Small or Home-Based Enterprise / Huff, Priscilla Y. ... – Hoboken, NJ : John Wiley & Sons, 2007. - 349 p., glossary , index;– (WILEY. . – Bibliogr. : p. 317-327 ; Bibliogr. at the end of chapters . – [N. c.] – 0-470-05142-6 : 2708 tg.
UDC:
339.138
Shelf code:
Р 2013/5828
Subject headings
- Marketing
Annotation
This book gives you the inside advice you need to take your business to the next level of success. It guides you past the challenges and trials that every small business owner faces and arms you with the confidence and knowledge to achieve the one goal all entrepreneurs share - growth
Keywords
home-based businesses, small business, marketing - handbooks
1/1 Free
book
PARKS, PEGGY J.
Ecotourism / Parks, Peggy J. ... – Detroit [etc.] : Kidhaven Press, 2006. - 48 p., il. , notes , glossary , index;– (Our environment. . – Bibliogr. : p. 44-45 . – [N. c.] – 978-0-7377-3048-7 (в пер.), 0-7377-3048-X : 4149 tg.
UDC:
338.484:502
Shelf code:
Р 2013/5885
Subject headings
- Ecotourism
Annotation
Through ecotourism, people can experience nature and wildlife without causing harm. Ecotourism provides a way to earn money from tourism and avoids destruction of precious natural resources and wildlife. This book will help readers understand ecotourism: what it is, what it does, and whether or not it actually works as it was intended
Keywords
ecotourism, environment, tourism, ecosystems
1/1 Free
book
CASNOCHA, BEN
My Start-Up Life : What a (Very) Young CEO Learned on His Journey Through Silicon Valley / Casnocha, Ben . – 1st ed. .. – San-Francisco : John Wiley & Sons, 2007. - 189 p., appendixes , endnotes;– (Jossey-Bass. . – Bibliogr. : p. 179-181 . – [N. c.] – 978-0-7879-9613-0 (в пер.) : 3387 tg.
UDC:
346.26
Shelf code:
Р 2013/5883
Subject headings
- Private business
Annotation
My Start-Up Life is more than a gee-whiz account from a precocious teenager - it is a serious yet entertaining treatment of the ups and downs of an entrepreneurial life and the sacrifices necessary to pursue a vision. Author reveals practical tools for you to use to start your own business, or simply become CEO of your own life
Keywords
management, internet software industry, computer software industry, new business enterprises, entrepreneurship
1/1 Free
book
ALBRECHT, KARL
Social Intelligence : The New Science of Success / Albrecht, Karl ... – San Francisco, CA : Jossey-Bass, 2006. - 289 p., index , notes at the end of the chapters;– (Jossey-Bass. . . – [N. c.] – 0-7879-7938-4 (в пер.) : 3387 tg.
UDC:
316.62
Shelf code:
Р 2013/5884
Subject headings
- Social behaviour
Annotation
Social Intelligence provides a highly accessible and comprehensive model for describing, assessing, and developing social intelligence at a personal level. This book is filled with intriguing concepts, enlightening examples, stories, cases, situational strategies, and a self-assessment tool all designed to help you learn to navigate social situations more successfully
Keywords
social intelligence, interpersonal relations, social competence
1/1 Free
book
QUINN, JANE BRYANT
Smart and Simple Financial Strategies for Busy People / Quinn, Jane Bryant ... – New York [etc.] : Simon & Schuster, 2006. - 242, [1] p., appendix , index;– (Simon & Schuster. . . – [N. c.] – 0-7432-6994-2, 978-0-7432-6994-0 (в пер.) : 3139 tg.
UDC:
336.722.8
Shelf code:
Р 2013/5870
Subject headings
- Management of money
Annotation
This book is for you, from Jane Bryant Quinn, the most trusted voice in personal finance today. The book guided a generation toward smart and sensible financial choises. Here the author strips away the extras, choosing the best financial ideas and products available today
Keywords
financial strategies, money managers, financial security
1/1 Free
book
DOVE, KENT E.
Conducting a Successful Fundraising Program : A comprehensive Guide and Resource / Dove, Kent E. ... – San-Francisco : Jossey-Bass, 2001. - 961, [5] p., il. , index;– (Jossey-Bass. . – Bibliogr. : p. 949-953 . – [N. c.] – 978-0-7879-5352-2 (в пер.) : 11543 tg.
UDC:
336.722.8(035)
Shelf code:
Р 2013/5881
Subject headings
- Money management
Annotation
In this book the author introduced the definitive guide to every aspect of a capital campaign. Now, drawing on the same fundamental principles that form the core of any successful development program, Dove applies his proven techniques to the full spectrum of fundraising
Keywords
fund raising, fundraising programs, money management
1/1 Free
book
WHEELAN, CHARLES
Naked Economics : Undressing the Dismal Science / Wheelan, Charles ... – New York ; London : W. W. Norton & Company, 2002. - 260 p., index , notes;– (Norton. . . – [N. c.] – 978-0-393-04982-4 (в пер.) : 3523 tg.
UDC:
330
Shelf code:
Р 2013/5871
Subject headings
- Basis of economics
Annotation
Wheelan has produced a delightfully readable guide to economic literacy. By boiling economics down to its essentials, he makes the reader a more informed citizen who can better understand the major economic issues of the day. He shows that economics can be explained without graphs, charts, and equations. He demonstrates that economic analysis can be intensely interesting. The book should provide a useful supplement for the college and high school basic course on the economy
Keywords
economics, economics of information, human capital
1/1 Free
book
PAISNER, MARSHALL B.
Sustaining the Family Business : An Insider's Guide to Managing Across Generations / Paisner, Marshall B. ... – New York : Basic Books, 1999. - 214 p., index , notes , appendix;– (Basic Books. . . – [N. c.] – 0-7382-0320-3 : 2558 tg.
UDC:
334.722.24:005
Shelf code:
Р 2013/5856
Subject headings
- Family business management
Annotation
This book celebrates the unique qualities of the family business and offers a comprehensive resource for successfully managing the enterprise across generations. Paisner offers practical recommendations for handling conflict, establishing professional management structures, setting strategic goals, making the most of outside directors, preparing heirs to take the reins, proactively setting tax and estate priorities, and making wise selling decisions
Keywords
family culture, business culture, tax strategies, management across generations
1/1 Free
book
RICE, MARK P.
Growing New Ventures, Creating New Jobs : Principles & Practices of Successful Business Incubation / Rice, Mark P. Matthews, Jana B. ... – Westport, Connecticut ; London : Quorum Books, 1995. - 154 p., index , appendixes;– (Entrepreneurship : Principles and Practices. . – Bibliogr.: p. 147 - 148 . – [N. c.] – 1-56720-033-8 (в пер.) : 10102-08 tg.
UDC:
346.26
Shelf code:
Р 2013/5880
Subject headings
- Private enterprise
Annotation
Business creation experts Jana B. Matthews and Mark P. Rice explain the three key principles of successful business incubation; the 10 best practices for starting, developing, and managing a business incubation program; ways to attract high-quality entrepreneurs; the litmus test to determine an incubator's feasibility; and many hands-on examples from the directors of some of the country's top business incubators
Keywords
business incubators, entrepreneurship, job creation, leadership
1/1 Free
MARKETER'S TOOLKIT (2006)
book
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HUFF, PRISCILLA Y.
MAKE YOUR BUSINESS SURVIVE AND THRIVE! (2007)
book
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book
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book
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book
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QUINN, JANE BRYANT
SMART AND SIMPLE FINANCIAL STRATEGIES FOR BUSY PEOPLE (2006)
book
1/1 Free
DOVE, KENT E.
CONDUCTING A SUCCESSFUL FUNDRAISING PROGRAM (2001)
book
1/1 Free
book
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book
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book
1/1 Free