Electronic catalog
Genre:Общественно политическая литература (другое) (SPL)
theme:Прикладные науки. Медицина. Технология
language:English
publication type:book
catalogue:Books
Search result:
51-60 of 171
book
MACPHERSON, DUNCAN
Breakthrough business development : A 90-Day plan to build your client base and take your business to the next level / MacPherson, Duncan Miller, David ... – Mississauga ; Ontario : John Wiley & Sons Canada, 2007. - 220 p., index;– (WILEY. . . – [N. c.] – 978-0-470-84096-2 (в пер.) : 4066 tg.
UDC:
658
Shelf code:
Р 2013/5829
Subject headings
- Management. Business economics
Annotation
The book shows you how to attract and keep great clients, while running a profitable and efficient business. It helps every knowledge - for-profit professional to maximize your most valuable client relationships, and to develop a personalized business development plan to mine the untapped potential in your business
Keywords
marketing - management, sales, business planning, knowledge management, success in business
1/1 Free
book
REICHHELD, FREDERICK F.
Loyalty Rules! : How Today's Leaders Build Lasting Relationships / Reichheld, Frederick F. ... – Boston, Massachusetts : Harvard Business School Press, 2001. - 213 p., il. , appendix , notes , index;– (HBS Press. . . – [N. c.] – 978-1-59139-324-5, 1-59139-324-8 : 2859 tg.
UDC:
658.89
Shelf code:
Р 2013/5855
Subject headings
- Customers
Annotation
In this provocative yet practical book, Fred Reichheld argues that loyalty provides the acid test for leadership in today's volatile business environment, and that most leaders deserve failing grades. In fact, the author is quick to highlight that less than half of today's employees believe their company deserves their loyalty
Keywords
customer loyalty, customer relations, employee loyalty, leadership
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book
The Ultimate Small Business Guide : A Resource for Startups and Growing Businesses / ... – New York : Basic Books, 2004. - 501 p., index , directory;– (Basic Books. . . – [N. c.] – 978-0-7382-0913-5, 0-7382-0913-9 : 3463 tg.
UDC:
658(035)
Shelf code:
Р 2013/5857
Subject headings
- Business guide
Annotation
A soup-to-nuts guide for entrepreneurs, covering all areas of business creation, development, and management. The book includes a wealth of insightful tools and information, and success stories and interviews from entrepreneurs who have experienced the joys and frustrations of business ownership firsthand
Keywords
planning, marketing, communicating with customers
1/1 Free
book
ZUKER, ELAINA
Creating Rapport : Using Personal Power to Influence Without Control / Zuker, Elaina . – rev. ed. .. – USA : Axzo Press, 2005. - 88 p., appendix;– (A Crisp Fifty-Minute Series Book. . – Bibliogr. : p. 88 . – [N. c.] – 1-4188-4688-0, 978-1-4188-4688-6 : 2105 tg.
UDC:
658.3
Shelf code:
Р 2013/5943
Subject headings
- Business relations
Annotation
This book will show you what influence is and what it is not. Often it is confused with power or manipulation but here it is defined as the ability to affect others - seen only in its effect - without exertion of force or formal authority
Keywords
communication in organizations, relationship, teams in the workplace
1/1 Free
book
MARTIN, CHARLES L.
Starting Your New Business : A Guide for Entrepreneurs / Martin, Charles L. . – rev. ed. .. – The United States of America : Axzo Press, 1992. - 103 p., glossary;– (A Crisp Fifty-Minute Series Book. . . – [N. c.] – 1-56052-144-9, 978-1-56052-144-0 : 2105 tg.
UDC:
658
Shelf code:
Р 2013/5932
Subject headings
- Organization of production. Management. Business economics
Annotation
Starting Your New Business is not like most books. It has a unique "self-paced" format that encourages a reader to become personally involved. Designed to be "read with a pencil," there are an abundance of exercises, activities, and assessments and cases that invite participation. The objective of this book is to help a reader think through all of the critical issues before charging ahead to set up a new business. It contains several hundred questions that, if answered honestly, will assist with a decision of whether or not to start a business
Keywords
nature of entrepreneurship, business ideas, managing risk
1/1 Free
book
MARTIN, WILLIAM B.
Managing Quality Customer Service / Martin, William B. ... – The United States of America : Axzo Press, 1989. - 93 p., il.;– (A Crisp Fifty-Minute Series Book. . . – [N. c.] – 0-931961-83-1, 978-0-931961-83-0 : 1954 tg.
UDC:
658.8
Shelf code:
Р 2013/5931
Subject headings
- Customer services (consumers)
Annotation
Managing Quality Customer Service is based on the idea that there is a unique "customer service perspective" for every organization. It asks you to look at your organization and the services you provide and to put your team`s efforts at the vital points of contact with your customer. This book leads you through five stages of the customer service management cycle with a problem-solving approach at its core
Keywords
quality service standards, customer-service problem solving, customer-service audit
1/1 Free
book
HILL, NORMAN C.
Improving Peer Relationships : Achieving Results Informally / Hill, Norman C. ... – Boston, MA : Thomson : Course Technology, 1996. - 55 p., il.;– (A Fifty-Minute series Book. . – Bibliogr. : p. 55 . – [N. c.] – 1-56052-305-0 : 2105 tg.
UDC:
658.3
Shelf code:
Р 2013/5917
Subject headings
- Business relationship
Annotation
This book offers some guidelines about peer relationships and how to build strong, constructive groups with common purpose. It isn`t always easy, and it isn`t only you that controls the dynamic of a peer relationship. Here you will find some guidance, some sound advice, clear cautions, and a helpful structure you can use in your working relationships
Keywords
organizational peer relationship, peer relationships techniques, peer relationships problems
1/1 Free
book
BYGRAVE, WILLIAM
Entrepreneurship / Bygrave, William Zacharakis, Andrew ... – Hoboken : John Wiley& Sons, 2008. - 613 p., indexes , glossary , il.; . . – [N. c.] – 978-0-471-75545-6, 0-471-75545-1 : 28292 tg.
UDC:
658:005
Shelf code:
Р 2013/5951
Subject headings
- Entrepreneurship
Annotation
Entrepreneurship relates actual experiences while combining concepts and cases to present the latest theories. The concepts cover what "would-be entrepreneurs" need to know to start and grow their businesses. Additionally, the cases illustrate how real entrepreneurs have gone out and succeeded. The authors cover all stages of the entrepreneurial process from searching for an opportunity to shaping it into a commercially attractive product or service, launching the new venture, building it into a viable business, and eventually harvesting it. Any student, "would-be entrepreneur" or not, will benefit from the lessons in this text
Keywords
new business enterprises, entrepreneurship, small business, management
1/1 Free
book
SOLOMON, ROBERT
The Art of Client Service / Solomon, Robert . – revised and updated edition .. – New York : Kaplan Publishing, 2008. - 180 p., index; . . – [N. c.] – 978-1-4277-9671-4 (в пер.) : 40 tg.
UDC:
658.8:159.9
Shelf code:
Л 2013/40153
Subject headings
- Psychology of Selling
Annotation
This book describes 58 things every advertiser or marketer should know. Now fully updated and revised, The Art of Client Service is geared to the entire account team, from copy writer, art director, and planner to researcher, media executive, and support staff - anyone who works with clients
Keywords
client service, marketing, psychology of selling, selling, advertising
1/1 Free
book
LEVINSON, JAY CONRAD
Guerrilla Marketing : Easy and Inexpensive Strategies for Making Big Profits from Your Small Business / Levinson, Jay Conrad Levinson, Jeannie, Levinson, Amy . – 4th rev. ed. .. – Boston ; New York : Houghton Mifflin Company, 2007. - 368 p., index; . – Bibliogr.: 343 - 356 . – [N. c.] – 978-0-618-78591-9, 0-618-78591-4 : 2256 tg.
UDC:
658.8
Shelf code:
Л 2013/40888
Subject headings
- Marketing
Annotation
In this book based on hundreds of solid ideas that really work, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it and offers a new arsenal of weaponry for small-business success
Keywords
marketing, small business, managemant, advertising
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THE ULTIMATE SMALL BUSINESS GUIDE (2004)
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