Permission Marketing offers consumers incentives to accept advertising voluntarily. Now this Internet pioneer introduces a fundamentally different way of thinking about advertising products and services. By reaching out only to those individuals who have signaled an interest in learning more about a product, Permission Marketing enables companies to develop long-term relationships with customers, create trust, build brand awareness-and greatly improve the chances of making a sale

The professional broadcasting experience of this talented author team offers students considering careers in television, radio, or the Web a firm grounding in the field. Readers will gain a basic understanding of the history and technical foundations of electronic media as well as the daily business realities and likely future challenges facing today`s media professionals

Powerful Proposals presents a step-by-step plan for creating informative, engaging documents that satisfy your clients' needs and feature the solutions your firm can provide

The edition contains the discussions of the subject matter of pathophysiology; its aims, isues, methods, and constituent parts. It summarized the main concepts of general nosology, etiology and pathogenesis

Like the title says, this book takes you through a workout that applies Pilates principles to the fitness ball. Mat and equipment-based Pilates moves are adapted for this inflatable sphere, which makes things more challenging than you might expect. This is because the exercise ball provides an unstable environment on which you complete each exercise, which adds a great amount of resistance. Pilates On the Ball provides a unique, low-impact method of becoming fit

This workbook has been specifically designed for international students of Russian medical schools who study pharmacology. It is supposed to be used as an aid for better preparation for Pharmacology practical classes. The content of the workbook corresponds to the Pharmacology course program approved for the third year students by the Russian Federation Ministry of Health and Social development. Part 1 of the Workbook consists of 16 units, of which 3 units are grouped under the heading of General Pharmacology, and the remaining 12 units are included in the Particular Pharmacology division. The units begin with Topics To Be Discussed to familiarize students with particular questions they will be asked at the lesson. Students will find it helpful to review Background information (brief description of basic pharmacological processes and characteristics of particular drug groups) and Key terms provided in each unit

Noncommunication diseases are by far the major cause of death in lower-middle, upper-middle, and high-income countries

Managers would be freed from massive amounts of central directives and held responsible for the overall they achieved

This Textbook is for medical students to study pharmacological science

This book is about a system of public finance which has rapidly changed from destroyed economic and political system, which is not yet fully developed