Электронный каталог
Начинается с M
Язык издания:Английский
Результат поиска:
1-10 из 698
книга(book)
HANKS, KURT
Motivating People / Hanks, Kurt ... – Menlo Park , California : Crisp Learning, 1991. - 135, [1] p., il.; - printed with SOY INK . – Bibliogr.: 135 p. . – [N. c.] – 1-56052-085-X : 2407 tg.
УДК:
316.628
Полочный шифр:
У 2013/8127
Предметная рубрика
- Motivation of human behavior
Аннотация
This book is a resourceful and imaginative guide to techniques that motivate people
Ключевые слова
motivation, motivating people, human behavior, human needs
1/1 Свободно
книга(book)
TREVINO, LINDA KLEBE
Managing Business Ethics : Straight Talk About How To Do It Right / Trevino, Linda Klebe Nelson, Katherine A. . – 4-th edition .. – Hoboken, NJ : John Wiley & Sons, 2007. - 407 p., index , notes; . . – [N. c.] – 978-0-471-75525-8 : 18484 tg.
УДК:
658:17
Полочный шифр:
Л 2013/41234
Предметная рубрика
- Business ethics
Аннотация
This book will help identify and solve ethical dilemmas, understand why people behave the way they do, and help design a culture that will promote ethical behavior in organization
Ключевые слова
business ethics, ethics, managing ethics, ethical problems, organizational culture
1/1 Свободно
книга(book)
LEE, CHRIS
Marketing Works : Unlocking Big Company Strategies for Small Business / Lee, Chris Lima, Daniele ... – Garden City , NY : Morgan James Publishing : Habitat for Humanity Peninsula Building Partner, 2006. - 178 p., glossary; . . – [N. c.] – 1-60037-009-8 : 3010 tg.
УДК:
658.8
Полочный шифр:
Л 2013/41228
Предметная рубрика
- Marketing
Аннотация
The aims of this book are to examine the key aspects of marketing with the emphasis squarely on small business, and to demonstrate how a marketing approach can be used to improve the perfomance and subsequent profitability of your business
Ключевые слова
business, aspects of marketing, business strategies
1/1 Свободно
книга(book)
SMITH, SHAUN
Managing the Customer Experience : Turning customers into advocates / Smith, Shaun Wheeler, Joe ... – London [etc.] : Prentice Hall, 2002. - 254 p., appendix , index;– (Prentice Hall Financial Times. . – Bibliogr. at the end of chapters . – [N. c.] – 978-0-273-66195-5, 0-273-66195-7 : 6110 tg.
УДК:
658.89
Полочный шифр:
Р 2013/5723
Предметная рубрика
- Customers
Аннотация
How can you gain unbeatable competitive advantage? This book shows you how. It takes you through the step-by-step process of creating Loyalty by Design. It shows you how to re-think your business from the customer's point of view and then design and deliver a customer experience that drives loyalty and profitability
Ключевые слова
business, customer experience, leadership
1/1 Свободно
книга(book)
WOLF, THOMAS
Managing a Nonprofit Organization / Wolf, Thomas . – updated 21st-century ed. ., rev. ed. of: Managing a nonprofit organization in the twenty-first century. – New York [etc.] : Free Press, 2012. - 386 p., notes, index, il.;– (FREE PRESS. . . – [N. c.] – 978-1-4516-0846-5 : 2100 tg.
УДК:
005.7:334.724
Полочный шифр:
Л 2013/41308
Предметная рубрика
- Civil society organizations management
Аннотация
This book has been an essential resource for nonprofit administrators, managers, and business professors since 1984. Author explains how to cope with all the changes, giving you everything you need to know to be a highly successful nonprofit leader
Ключевые слова
nonprofit organizations-management, nonprofit organizations, nonprofit organizations-finance
1/1 Свободно
книга(book)
GERSON, RICHARD F.
Measuring Customer Satisfaction / Gerson, Richard F. ... – USA : Axzo Press, 1993. - 118 p., il.;– (Crisp Fifty-Minute Series. . . – [N. c.] – 978-1-56052-178-5, 1-56052-178-3 : 2105 tg.
УДК:
658.818
Полочный шифр:
Р 2013/5737
Предметная рубрика
- Customer service (consumers)
Аннотация
This book was written for everyone, from the business owner to the front-line supervisor to the customer contact employee. It will help you to define your role in assuring total customer satisfaction, how to use quality improvement measurement tools, and how to conduct necessary research and analysis
Ключевые слова
customer service, customer satisfaction, quality of customer service, developing customer service system
1/1 Свободно
книга(book)
DRUCKER, PETER F.
Management Challenges for the 21st Century / Drucker, Peter F. . – 1st ed. .. – New York [etc.] : Harper Business, 2001. - 207 p., index;– (Harper Business. . . – [N. c.] – 978-0-88730-999-1 : 2865 tg.
УДК:
005
Полочный шифр:
Л 2013/41245
Предметная рубрика
- Management
Аннотация
The author in his book looks at the profound social and economic changes occurring today and considers how management - not government or free markets - should orient itself to address these new realities
Ключевые слова
management, forecasting, strategies, management challenges
1/1 Свободно
книга(book)
Military and Political Leaders & Success : 55 Top Military and Political Leaders & How They Achieved Greatness / . – 1 st ed. .. – New York [etc.] : McGraw-Hill, 2005. - 252 p., index;– (McGraw-Hill. . . – [N. c.] – 0-07-144059-3 : 1652 tg.
УДК:
[32+355](092)
Полочный шифр:
Л 2013/41237
Предметная рубрика
- Policy. Military affairs. Biographies
Аннотация
This book tells how Colin Powell achieved the highest military post in the land with a determined will to excel as a soldier, backed up by the necessary courage, integrity, and hard work to make it happen
Ключевые слова
success, military leaders, political leaders, military biography, leadership, biographies of famous people
1/1 Свободно
книга(book)
PHILLIPS, DONALD T.
Martin Luther King, Jr. on Leadership : inspiration & wisdom for challenging times / Phillips, Donald T. ... – New York ; Boston : Business Plus, 2000. - 374 p., index , notes , il.;– (Business Plus. . – Bibliogr.: p. 342 - 345 . – [N. c.] – 978-0-446-67546-8 : 2035 tg.
УДК:
94(73)(092)
Полочный шифр:
Л 2013/41775
Предметная рубрика
- History of the USA. Biographies
Аннотация
In this leadership classic, Donald T. Phillips creates a structured guide useful to anyone - from a high school student to a Chief Executive Officer - for learning what it takes to be a truly great leader, particularly in times of great change. Here is an organized set of steps, strategies, and belief systems useful in forging the way to steady change, with the historic backdrop of the challenges faced by MLK and millions of other African Americans
Ключевые слова
leadership, Afro-Americans - biography, civil rights workers - biography, history of the USA
1/1 Свободно
книга(book)
CONLEY, CHIP
Marketing that matters : 10 practices to profit your business and change the world / Conley, Chip Friedenwald-Fishman, Eric . – 1st ed. .. – San-Francisco : Berrett - Koehler Publishers, 2006. - 202 p., il., notes, index;– (The Social Venture Network Series. . . – [N. c.] – 1-57675-383-2, 978-1-57675-383-5 : 2558 tg.
УДК:
658.8
Полочный шифр:
Л 2013/41787
Предметная рубрика
- Marketing. Sale. Production realization
Аннотация
This book shows how to define your company`s mission, goals, and potential audience in ways that are flexible, creative, and true to your organization`s core values. It offers ten practices to engage customers using innovative marketing techniques - from discovering how customers make decisions to building commited communities of customers
Ключевые слова
social marketing, social responsibility of business, marketing techniques
1/1 Свободно
книга(book)
1/1 Свободно
книга(book)
1/1 Свободно
книга(book)
1/1 Свободно
книга(book)
1/1 Свободно
книга(book)
1/1 Свободно
книга(book)
1/1 Свободно
DRUCKER, PETER F.
MANAGEMENT CHALLENGES FOR THE 21ST CENTURY (2001)
книга(book)
1/1 Свободно
MILITARY AND POLITICAL LEADERS & SUCCESS (2005)
книга(book)
1/1 Свободно
PHILLIPS, DONALD T.
MARTIN LUTHER KING, JR. ON LEADERSHIP (2000)
книга(book)
1/1 Свободно
книга(book)
1/1 Свободно