Электронный каталог
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Страна издания:Соединенные Штаты
Тематика:Прикладные науки. Медицина. Технология
Язык издания:Английский
Каталог:Книги
Результат поиска:
1-10 из 13
книга(book)
ANDERSEN, ARTHUR
Small store survival : Success Strategies for Retailers / Andersen, Arthur ... – New York [etc.] : John Wiley & Sons, 1997. - 386 p., appendixes , index;– (National Retail Federation Series. . – Bibliogr. : p. 377-379 . – [N. c.] – 978-0-471-16468-5 (в пер.) : 9506 tg.
УДК:
658
Полочный шифр:
Р 2013/5727
Предметная рубрика
- Production organization. Management. Business economics
Аннотация
There are hundreds of sound ideas presented in this book that are specific to small-store retailers. Most were developed and implemented to varying degrees by the industry's most successful retailers, accumulated and analyzed by author and presented in its best practices knowledge base
Ключевые слова
stores, retail - management, marketing - management, small business - management, retail trade - management
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книга(book)
CHAPMAN, ELWOOD N.
Sales Training Basics / Chapman, Elwood N. . – 3rd ed. .. – USA : Axzo Press, 1992. - 68 p., il.;– (A Crisp Fifty-Minute Series Book. . . – [N. c.] – 978-1-56052-119-8, 1-56052-119-8 : 2105 tg.
УДК:
658.8
Полочный шифр:
Р 2013/5744
Предметная рубрика
- Marketing. Sale
Аннотация
This book gives you that confidence by teaching you how to win the game of selling. In this book, you will learn ways to communicate with customers and co-workers, build a clientele by using honesty and humor, give and receive feedback, and make the most of every sales opportunity
Ключевые слова
selling, customer relations, sales opportunity
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книга(book)
SCHENCK, BARBARA FINDLAY
Small Business Marketing for Dummies / Schenck, Barbara Findlay . – 2nd ed. .. – Hoboken, NJ : Wiley Publishing, 2005. - 358 p., appendix , index;– (For Dummies Series. . . – [N. c.] – 0-7645-7839-1 : 2715 tg.
УДК:
658.8
Полочный шифр:
Р 2013/5765
Предметная рубрика
- Marketing. Sale
Аннотация
Small Business Marketing For Dummies, Second Edition is updated from the original version that won rave reviews and inspired thousands of small businesses on their way to becoming big businesses. Updates include more information on online marketing, a whole new section on getting and keeping customers, new cost-effective, fast-acting ideas for instant impact, and more. In response to requests for more guerrilla-style tactics, you'll find more bull's-eye Tip icons in the margins throughout this edition. Each flags a cost-effective, do-it-now idea to act upon
Ключевые слова
internet marketing opportunities, advertising campaigns, marketing strategy
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книга(book)
FRASER, GEORGE C.
Success Runs in Our Race : The Complete Guide to Effective Networking in the Black Community / Fraser, George C. . – rev. and updated ed. .. – New York : Amistad, 2004. - 378 p., index , glossary , appendixes , il.;– (Amistad. . – Bibliogr.: p. 354 - 355 . – [N. c.] – 978-0-06-057871-8 : 2171-30 tg.
УДК:
658(73)
Полочный шифр:
Л 2013/41780
Предметная рубрика
- Business in the ISA
Аннотация
A completely updated and revised edition of a bestselling book that has helped tens of thousands of people learn how to network effectively, Success Runs in Our Race is more important than ever in this fluctuating economy. With scores of anecdotes taken from interviews with successful African Americans - from Keith Clinkscales, founder and former CEO of Vanguarde Media, to Oprah Winfrey - Fraser shows how to network for information, for influence, and for resources. Readers will learn, among other things, how to cultivate valuable listening skills, which conferences blacks are most likely to attend when looking to build their business network, and how to effectively circulate a résumé
Ключевые слова
networking, successful African Americans, black community
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книга(book)
FREY, ROBERT S.
Successful Proposal Strategies for Small Businesses : Using Knowledge Management to Win Government, Private-Sector, and International Contracts / Frey, Robert S. . – 4th ed. .. – Boston ; London : Artech house, 2005. - 569 p., il., index , appendixes;– (Artech House technology management and professional development library. - Software to accompany this book is available for download at: http://www.artechhouse.com/default.asp?frame=Static/frey957.html . – Bibliogr. : p. 525-543 . – [N. c.] – 1-58053-957-2 (в пер.) : 15994-34 tg.
УДК:
658.8
Полочный шифр:
У 2013/8223
Предметная рубрика
- Marketing. Sale. Production realization
Аннотация
The fourth edition of this popular book helps small and midsized businesses as well as nonprofit organizations and public-sector agencies to achieve effective, efficient, and disciplined business development, proposal development, and knowledge management (KM) process
Ключевые слова
proposal writing for grants - United States, small business - United States, finance
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книга(book)
HAYNES, MARION E.
Stepping Up to Supervisor / Haynes, Marion E. . – rev. ed. .. – The United States of America : Axzo Press, 1991. - 178, [1] p., il. , appendix;– (Crisp Publications. . . – [N. c.] – 978-1-56052-112-9, 1-56052-112-0 : 2558 tg.
УДК:
658.3
Полочный шифр:
Л 2013/41766
Предметная рубрика
- People relations in business process
Аннотация
Like a mentor-on-call, this best-selling book brings a wealth of wisdom and information to the new supervisor. It's clearly organized into four logical parts that focus on the biggest concerns: understanding the basics of supervisory responsibilities, developing personal effectiveness, managing many personalities, and working with groups
Ключевые слова
supervision of employees, dealing with conflict, an effective supervisor
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книга(book)
HARPST, GARY
Six Disciplines for Excellence : Building Small Businesses That Learn, Lead and Last / Harpst, Gary ... – Austin, TX : Synergy Books, 2007. - 277 p., index , notes , appendix;– (Synergy Books. . . – [N. c.] – 978-1-933538-81-5, 1-933538-81-3 : 2256 tg.
УДК:
658
Полочный шифр:
Л 2013/41795
Предметная рубрика
- Organization of production. Management. Business economics
Аннотация
Six Disciplines for Excellence provides six fundamental business principles that are specifically designed to help small businesses move beyond momentary success to attain enduring excellence. This book is not for those who are looking for a quick fix. Six Disciplines for Excellence is a long-term fitness program, not a fad diet. You will find: Information on creating a unique mission statement. Ways to deal with internal and external factors (such as equipment failure or an unfavorable stock market) that affect your business. Helpful charts, checklists, hints, tips, and graphs
Ключевые слова
small business, management, organizational learning
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книга(book)
MARTIN, CHARLES L.
Starting Your New Business : A Guide for Entrepreneurs / Martin, Charles L. . – rev. ed. .. – The United States of America : Axzo Press, 1992. - 103 p., glossary;– (A Crisp Fifty-Minute Series Book. . . – [N. c.] – 1-56052-144-9, 978-1-56052-144-0 : 2105 tg.
УДК:
658
Полочный шифр:
Р 2013/5932
Предметная рубрика
- Organization of production. Management. Business economics
Аннотация
Starting Your New Business is not like most books. It has a unique "self-paced" format that encourages a reader to become personally involved. Designed to be "read with a pencil," there are an abundance of exercises, activities, and assessments and cases that invite participation. The objective of this book is to help a reader think through all of the critical issues before charging ahead to set up a new business. It contains several hundred questions that, if answered honestly, will assist with a decision of whether or not to start a business
Ключевые слова
nature of entrepreneurship, business ideas, managing risk
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книга(book)
WILMERDING, GINNY
Smart Women and Small Business : How to Make the Leap from Corporate Careers to the Right Small Enterprise / Wilmerding, Ginny ... – Hoboken, NJ : John Wiley & Sons, 2006. - 281 p., appendixes, notes, index;– (WILEY. . – Author opens women's eyes to the advantages of buying, joining, or consulting for existing small business, fully explaining the alternatives to starting from scratch. This book offers the women friendly business advice they need and numerous true-life role models to identify with and emulate . – [N. c.] – 978-0-471-77868-4 (в пер.), 0-471-77868-0 : 2770 tg.
УДК:
658-055.2
Полочный шифр:
Р 2013/5609
Предметная рубрика
- Women in business
Ключевые слова
self-employed women, businesswomen, women owned business enterprises, vocational guidance for women
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книга(book)
LANDIS, RAYMOND B.
Studying Engineering : A Road Map to a Rewarding Career / Landis, Raymond B. . – 3rd edition .. – Los Angeles : Discovery Press, 2007. - 351 p., index; . – References at the end of chapters . – [N. c.] – 978-0-9646969-2-1, 0-9646969-2-4 : 35 tg.
УДК:
62
Полочный шифр:
Р 2013/5426
Предметная рубрика
- Engineering
Аннотация
The book consists of eight chapters. It introduces to engineering study and engineering profession. Moreover, Studying Engineering introduces its readers to themselves and to one another, providing insights into different ways people approach learning tasks and respond to instruction
Ключевые слова
engineering, study engineering, engineering profession
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SCHENCK, BARBARA FINDLAY
SMALL BUSINESS MARKETING FOR DUMMIES (2005)
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FREY, ROBERT S.
SUCCESSFUL PROPOSAL STRATEGIES FOR SMALL BUSINESSES (2005)
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