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книга(book)
HEWINGS, MARTIN
Pronunciation Practice Activities : A resource book for teaching English pronunciation / Hewings, Martin ... – Cambridge [etc.] : Cambridge University Press, 2012. - 246 p., appendixes , index;+ 1 Audio CD .– (Cambrige Handbooks for Language Teachers. / series editor Scott Thornbury . – Bibliogr. : p. 242-243 . – [N. c.] – 978-0-521-75457-6 : 5847 tg.
УДК:
811.111'34
Полочный шифр:
Л 2013/41231
Предметная рубрика
- English pronunciation
Аннотация
This is a resource book for teachers looking for fresh ideas for pronunciation teaching. It contains a collection of pronunciation practice activities for a wide range of levels, using a variety of methods
Ключевые слова
english pronunciation, learning English language, pronunciation practice, pronunciation technique
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MORRISON, ALISON
Entrepreneurship in the Hospitality, Tourism and Leisure Industries / Morrison, Alison Rimmington, Mike, Williams, Claire . – transferred to digital printing .. – Oxford [etc.] : Butterworth - Heinemann, 2001. - 250 p., index , il.;– (Butterworth - Heinemann. . – References at the end of chapters . – [N. c.] – 0-7506-4097-9 : 8291 tg.
УДК:
338.48
Полочный шифр:
Р 2013/5730
Предметная рубрика
- Tourism economy
Аннотация
Entrepreneurship is the engine that drives any successful industry or economy. In the rapidly evolving hospitality, tourism and leisure sector worldwide this is particularly true. This book is an essential teaching tool and reference on all serious academic and professional courses and gives a uniquely powerful overview of the subject for students and trainees
Ключевые слова
entrepreneurship, tourism industry, business planning, operations management, marketing, environment for enterprise
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книга(book)
SMITH, SHAUN
Managing the Customer Experience : Turning customers into advocates / Smith, Shaun Wheeler, Joe ... – London [etc.] : Prentice Hall, 2002. - 254 p., appendix , index;– (Prentice Hall Financial Times. . – Bibliogr. at the end of chapters . – [N. c.] – 978-0-273-66195-5, 0-273-66195-7 : 6110 tg.
УДК:
658.89
Полочный шифр:
Р 2013/5723
Предметная рубрика
- Customers
Аннотация
How can you gain unbeatable competitive advantage? This book shows you how. It takes you through the step-by-step process of creating Loyalty by Design. It shows you how to re-think your business from the customer's point of view and then design and deliver a customer experience that drives loyalty and profitability
Ключевые слова
business, customer experience, leadership
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книга(book)
Entrepreneurship : They way ahead / ... – New York ; London : Routledge : Taylor & Francis Group, 2004. - 312 p., index , il.;– (Routledge. . – Bibliogr. at the end of chapters . – [N. c.] – 0-415-32394-0 : 10585 tg.
УДК:
659.23
Полочный шифр:
Р 2013/5753
Предметная рубрика
- Business and commercial information. Business consulting
Аннотация
This book offers insight and perspective on entrepreneurship from the foremost academic leaders in the field. Taking a contemporary approach to entrepreneurial processes, the book considers how the convergence of individual, opportunity, and environment ultimately leads to success or failure, while illuminating the true relationship between entrepreneurship and technological and social issues
Ключевые слова
entrepreneurship, electronic commerce, social entrepreneurship
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книга(book)
YULE, GEORGE
The Study of Language / Yule, George . – 4th Edition , 5th printing .. – Cambrige [etc.] : Cambridge University Press, 2012. - 320 p., il., index, glossary;– (Cambridge. . – Bibliogr. : p. 297-306 . – [N. c.] – 978-0-521-74922-0 : 4678 tg.
УДК:
811.111(075)
Полочный шифр:
Р 2013/5754
Предметная рубрика
- English language
Аннотация
This textbook provides an engaging and user-friendly introduction to the study of language. Assuming no prior knowledge of the subject, Yuli presents information in short, bite-sized sections, introducing the major concepts in language study - from how children learn language to why men and women speak differently, through all the key elements of language. Students emerge with a clear understanding of the major consepts in language study
Ключевые слова
study English language, study guide, language origins
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EMMERSON, PAUL
Five-Minute Activities for Business English / Emmerson, Paul Hamilton, Nick ... – Cambridge [etc.] : Cambridge University Press, 2005. - 112 p., index;– (Cambrige Handbooks for Language Teachers. / series editor Scott Thornbury . . – [N. c.] – 978-0-521-54741-3 : 4904 tg.
УДК:
811.111:658
Полочный шифр:
Л 2013/41239
Предметная рубрика
- Business English
Аннотация
This comprehensive resource book contains an easy-to-use set of short activities essential for anyone teaching Business English. The four main sections covered are Business Topics, Business Communication Skills, Language Work and Exploiting Coursebooks
Ключевые слова
business English - study, business English - exercises, English language - foreign speakers
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книга(book)
WICKS, MATT
Imaginative Projects : A resource book of project work for young students / Wicks, Matt . – 10th printing .. – Cambridge [etc.] : Cambridge University Press, 2011. - 128 p., il., appendixes;– (Cambridge Copy Collection. . . – [N. c.] – 978-0-521-66805-7 : 7922 tg.
УДК:
811.111(075)
Полочный шифр:
У 2013/8145
Предметная рубрика
- English language
Аннотация
The book provides a wealth of photocopiable project material to supplement any coursebook. The projects will capture the imagination of young students and motivate them to speak English in a co-operative way while working towards the project goal
Ключевые слова
english language, project guide, imaginative projects
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книга(book)
SIEGEL, KATY
Since'45 : America and the Making of Contemporary Art / Siegel, Katy ... – London : Reaktion Books, 2011. - 254 p., il., index; . – Bibliogr. : p. 213-240 . – [N. c.] – 978-1-86189-773-2 (в пер.) : 4376 tg.
УДК:
7(73)
Полочный шифр:
Л 2013/41791
Предметная рубрика
- Art of the USA
Аннотация
This book explores how, since then, american social and artistic history has shaped what we know as contemporary art, and how American art has respondes to the unique cultural conditions of recent times
Ключевые слова
art, America - 20th century, art and society, United States - history - 20th century, United States - Civilization
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книга(book)
HYLAND, KEN
English for Academic Purposes : An advanced resource book / Hyland, Ken ... – London ; New York : Routledge : Taylor & Francis Group, 2011. - 340 p., il., glossary, index;– (Routledge Applied Linguistics. . – Bibliogr. : p. 318-335 . – [N. c.] – 0-415-35870-1 : 5424 tg.
УДК:
811.111
Полочный шифр:
Р 2013/5839
Предметная рубрика
- English language
Аннотация
This book is a very welcome addition to the literature on teaching English for academic purposes. It covers a wide range of topics, both comprehensively and thoroughly. This book is certain to become key reading for students, teachers and researchers with an interest in the teaching of English for academic purposes
Ключевые слова
english language - study, english language - rhetoric, academic writing, english language - exercises, applied linguistics
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Entrepreneurship, Money and Coordination : Hayek's Theory of Cultural Evolution / ... – Cheltenham, UK. ; Northampton, MA : Edward Elgar, 2005. - 199 p., il. , notes , index;– (New horizons in institutional and evolutionary economics. / series editor Geoffrey M. Hodgson . – Bibliogr. : p. 182-189 ; at the end of the chapters . – [N. c.] – 1-84542-130-2 (в пер.) : 19616 tg.
УДК:
658
Полочный шифр:
Р 2013/5873
Предметная рубрика
- Management
Аннотация
This volume urges a reconsideration of Hayek's theory of evolution and aims to explore the relevance of Hayek's theory for its own sake and for evolutionary economics more generally
Ключевые слова
cultural evolution, entrepreneurship, money, evolutionary economics, institutional economics
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MORRISON, ALISON
ENTREPRENEURSHIP IN THE HOSPITALITY, TOURISM AND LEISURE INDUSTRIES (2001)
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ENTREPRENEURSHIP (2004)
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EMMERSON, PAUL
FIVE-MINUTE ACTIVITIES FOR BUSINESS ENGLISH (2005)
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ENTREPRENEURSHIP, MONEY AND COORDINATION (2005)
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