This is the story of two great sports. One is "America's game," while the other is "the world's game." Baseball and soccer are both beloved cultural institutions. What draws fans to one game is often a mystery to fans of the other. Despite superficial differences, however, the business and culture of these sports share more in common than meets the eye. This is the first in-depth, cross-cultural comparison of these two great pastimes and the megabusinesses that they have become. The authors illustrate how the different traditions of each sport have generated different possibilities for their commercial organization and exploitation

This book provides both a comprehensive introduction to Business English for teachers who are new to the field, as well as inspiration and guidance for those already involved in this area of teaching

This book is an introduction to the phonetics and phonology of English. It incorporates all central aspects of research in the phonology of English and involves the reader at every step, with over 80 exercises leading students to discover facts, to formulate general statements, and to apply concepts

The book is teeming with entertaining stories, unforgettable management lessons, and an evaluation test to see if your business has what it takes to become one of the top performing companies in the country

This book offers ideas and stories that can change how you work, what you buy, and how you see the world. Godin, author and business blogger, presents a collection of essays that are thoughtful and wise. His ideas are skillfully presented with themes that include being big is no longer an advantage, so act small if you want to be big; with instant communication, lies get exposed faster than ever; consumers are more powerful than ever; and Aretha Franklin is correct: respect is the secret to success with people

The book is the perfect resource for new trainers, managers who are suddenly asked to train, and training professionals in need of a quick refresher. Comprehensive and arranged in an easy-reference format, this book supplies instant guidance specifically designed to make any training task easier and more efficient. The book gives you concise, easy-to-digest nuggets of information you can put to use even at a moment’s notice. You’ll find here’s-how-to-do-it information on need-to-know training topics including: • the principles of learning • budgeting for training

Black Heritage Sites is a unique travel guide to the major landmarks of African American history across the United States. This volume includes descriptions and detailed visitor information for hundreds of places of national and local significance, from churches and schools to battlefields and cemeteries, from stops on the Underground Railroad to landmarks of the 1950s civil rights movement. Black Heritage Sites is perfect for travelers and historians of all kinds - from the family planning a cross - country trip to the armchair traveler interested in gaining a unique perspective on African American history

Volume 1 includes the colonial and independence eras up to 1850, linking Latin America's economic history to the pre-Hispanic, European, and African background. It also synthesizes knowledge on the human and environmental impact of the Spanish conquest, the evolution of colonial economic institutions, and the performance of key sectors of the colonial and immediate post-colonial economies. Finally, it provides an analysis of the costs and benefits of independence

Global Sport Sponsorship is the first text to provide a comprehensive, multi-disciplinary analysis of this industry. Leading scholars from marketing, management, sociology, cultural studies, tourism, and gender studies address issues central to current debates in each of these disciplines

Volume 2 treats the "long twentieth century" from the onset of modern economic growth to the present. After analyzing the principal dimensions of Latin America's first era of sustained economic growth up to 1930, it explores the era of inward-looking development from the 1930s to the collapse of import-substituting industrialization and the return to strategies of globalization in the 1980s. Finally, it looks at the long term trends in capital flows, agriculture and the environment