The promotion of the Kazakhstani brands to the international market: state and problems of realization : author`s abstract of Economics Phd Doctoral Thesis / Baigarina, Aliya Turganovna ... – Astana : [N. p.], 2009. - 19, [4] с., graf., tabl.; . – Bibiliogr.: 19 p. . – 100 c. – не указан : [N. p.]
The purpose of research consists of illumination of brand features, branding as process of Kazakhstan trademarks promotion on the world and local markets