In this mind-opening book, author argues that 95 percent of thinking happens in our unconscious. Therefore, unearthing your customers' desires requires you to understand the "mind of the market," that dynamic interplay between the consumers' and the marketers' thoughts that determines the outcome of every buying decision

The next meeting you hold can be enthusiastic, effective and even exhilarating, once you learn the necessary action tips covered in this book. The methods are simple to learn, easy to implement and reap amazing results. Gone are the days of long, boring meetings full of frustrated, restless employess

This book helps to learn how to put your business on "auto-pilot" ; to use your business as a tool to enhance your personal life ; to set ambitious personal and business goals - and achieve them ; to develop a real, working business plan

This book covers everything from the first written warning through the intervention conference to termination. This book will help to define both the problem and the expected performance standard, then lead through a step-by-step improvement plan to resolve the situation in a positive and supportive manner

Tested on more than 10,000 participants, the Interaction Method of conducting meetings is proven to increase productivity by up to 15 percent. Demonstrating how time and people can be better used in meetings, this thorough manual is indispensable for any organization--from large corporations to the PTA

In this book author uses his own experience as an extremely successful entrepreneur to lead the reader to the sources of reliable and lasting income. There is advice here for everyone

Hug Your Customers shows how any business can adapt this hugging philosophy to attract great staff, lower marketing costs, and maintain higher gross margins and long-term revenues. A time when customer service has become the difference between success and failure

Part 1 is based on the episode, "O Say, Can You Remember the Words?", written by Sally Lapiduss. Part 2 is based on the episode, "On the Road Again?", Written by Steven James Meyer

This book will show you how to overcome the natural fear of public speaking, to become a successful speaker and even learn to enjoy it. Dale Carnegie's methods have helped millions of people world-wide

This book is aimed at complete beginners - adults as well as children. It gives people of all ages an opportunity to start playing a musical instrument without having to invest large sums of money. If you plan to work through this book on your own, take it slowly and carefully